Kingfisher

With a focus on their power tool and workwear brands, we’ve been in the driving seat to develop unique and recognisable photography styles for each product range.

These product ranges aren’t for your average DIYer – this is heavy trade. So we ensure our photography resonates with our audience in a way that’s authentic but still eye-catchingly dramatic. That means rolling our sleeves up and getting down and dirty (sometimes literally, where we’ve shot in the London sewage works), to bring the real grittiness to the fore.