Google processes around 8.5 billion searches per day, so you want to make sure your website shows up at the top of the Search Engine Results Pages (SERPs) when your customers are searching for the products or services you provide.
We are an independent Search Engine Optimisation (SEO) agency offering the full mix of digital and traditional marketing services to boost your brand online and offline.
What is an SEO agency?
SEO agencies specialise in optimising websites to improve their visibility on search engines like Google. They help businesses increase organic traffic through strategies like keyword research, content creation and technical SEO.
CHS is an SEO agency in Bournemouth, working with clients across the world, from London to New York. We don’t just focus on driving traffic for traffic’s sake. We aim to get your website in front of the right users who are ready to buy your products or services online. Our aim is to increase the number of inbound leads and sales coming through your website and provide a positive ROI.
Our SEO services
Keyword Research
Identifying relevant keywords and phrases that potential customers use to search for your products or services. Analysing search intent, competition, search volume, historic performance and PPC data to target the most effective keywords.
On-Page SEO
Optimising on-page elements like meta titles, meta descriptions, headers and content to ensure proper use of keywords, content and user experience to result in higher rankings at an individual page level.
Technical SEO
Crawling and analysing the technical setup of the website to ensure nothing is holding the site back or could be improved at a template level. Fixing issues like broken links, duplicate content, JavaScript issues and crawl errors to make the site more accessible to search engines.
Website migrations
Managing your website from an SEO perspective to reduce any loss of organic visibility when changing domains, platforms, web design or site architecture.
Content Creation
Developing high-quality, engaging content that aligns with SEO strategies and attracts potential customers. Incorporates blogs, articles and multimedia content to keep the website fresh and relevant.
Link Building
Acquiring high-quality backlinks from reputable sites to improve domain authority and search rankings using strategies like guest posting, outreach and through digital PR via the use of content marketing hooks.
Local SEO
Optimising websites for local searches by creating and managing local listings, optimising Google Business Profiles and targeting local keywords.
Analytics and Reporting
Monitoring website performance using tools like Google Analytics and Search Console.
Providing regular reports on traffic, ranking and conversions to track progress and adjust strategies.
Making SEO part of your overall marketing strategy
At CHS, we are fortunate enough to have digital marketing specialists across various different disciplines, from SEO to Digital Acquisition, Social Media Advertising and more. We use our combined skills to create an SEO strategy which aligns with your other marketing channels, both on and offline. This not only results in fantastic results from an SEO perspective, but also maintains the integrity of your brand and ensures your audience receive consistent messages, no matter where they find you.
Our strategies are grounded in detailed analytics and continuous performance monitoring to adapt to changing algorithms and market trends. We offer regular updates, detailed reports and proactive recommendations to drive continuous improvement and ROI.
Whether you require a one-off SEO audit, or a long-term SEO retainer, we’ll get you the results you’re looking for.
SEO agency FAQs
Do I need an SEO agency?
Deciding whether to hire an SEO agency depends on your specific needs, goals and resources. SEO is complex and requires expertise in various areas like keyword research, technical SEO, content strategy and link building, as well as staying up to date with any changes within the industry. If you don’t have expertise in this area, or you don’t have the time to implement an SEO strategy yourself but you want to grow your business online, an SEO agency might be the right choice for you.
Why is SEO important?
SEO is essential for businesses and websites aiming to thrive in the digital landscape. Effective SEO helps your website rank higher in search engine results pages (SERPs), making it more likely for users to find you. If they can’t find you, they can’t buy from you. Furthermore, websites that rank well are often seen as more trustworthy and credible by users, helping you to build a more trustworthy brand.
How does SEO work?
Google has an algorithm which it uses to review each website and decide where they should rank for each keyword that a user searches. SEO is all about understanding what the algorithm wants from your website in order to rank for the desired keywords. So, by conducting keyword research to identify WHAT is being searched, reviewing top ranking competitors to see WHO ranks and WHY, then creating well-optimised landing pages that meet the needs of users and Google, a website increases its chances of gaining the top spots. Without solid research and a proper SEO strategy, the chances of ranking on page one are slim.
What are keywords in SEO?
Keywords are quite simply the words that users type into Google’s search box when looking for products, services or information. Some keywords will get thousands of searches every month (for example, around 5,000 users per month search for an ‘SEO agency’ in the UK), while other keywords may only get 10 searches per month (for example, 10 users per month search the keyword ‘How to find the best SEO agency’). Knowing how many people search for a keyword, how competitive it is and whether the intent behind the search is right for your website is the key to a good SEO strategy.