Brand Development Agency

We specialise in creating memorable brand experiences that resonate with your audience, whether that’s helping you to define your brand strategy or designing unique brand identities.

At CHS, our approach to brand development is rooted in collaboration, which is why we work closely with you to gain a deep understanding of your business, industry, and target audience to develop your brand into something special.

Our approach to brand development

Through workshops, interviews, and research, we uncover insights that inform our strategic approach. From there, we work closely with you to develop a comprehensive brand development strategy that sets the foundation for success. Our team of experienced designers, strategists, and storytellers then bring this strategy to life through compelling visuals, messaging, and brand experiences that resonate with your audience and differentiate your brand in the marketplace.

Brand strategy development 

We create a comprehensive plan to define your brand’s purpose, values, target audience, and positioning in the market.

Visual identity design

Our experts know how to create cohesive visual identities, including logos, colour palettes, typography, and brand guidelines, to ensure consistency across all of your brand assets.

Brand messaging

Developing a compelling and authentic tone of voice is the best way to communicate your brand’s story, values, and benefits to your target audience is crucial for brand development. 

Market research & analysis

Conducting in-depth research to understand market trends, consumer behaviours, and competitive landscapes is crucial to inform brand strategy and decision-making.  As well as testing how your audiences respond to new brand developments.

Brand positioning

We work with you to identify unique selling propositions to help position your brand in the market to stand out from competitors.

Brand experience design

Our design ensures consistency and excellence across all brand touchpoints, including websites, advertising, and marketing, to create a seamless and memorable brand experience.

Brand campaigns

Our passion is developing strategic campaigns and initiatives to launch or reposition your brand in the market, generate excitement, and increase brand awareness and engagement.

Social media branding and strategy

We’re experts in helping you to establish a strong presence on social media platforms and developing engaging content and strategies to connect with your audience to build brand loyalty.

Brand storytelling

We craft compelling narratives and stories that resonate with your audience, evoke emotions, and humanise your brand to create deeper connections and foster brand loyalty.

Employee engagement

Brand development doesn’t stop there, we believe in educating and empowering your employees to embody and advocate for your brand values, ensuring consistency in brand messaging and customer experiences.

Brand performance monitoring and ongoing optimisation

Tracking and analysing key performance indicators to evaluate the effectiveness of brand strategies and initiatives is key to success. We make data-driven adjustments to optimise your brand performance.