Helping things go better
Back in 1955 when a Coca-Cola executive met with fast food franchise owner Ray Kroc to talk business, neither could have imagined it would lead to one of the most profitable partnerships in history.
Our own relationship with Coca-Cola is rather more humble, but something we’re proud of nonetheless. With a brand as established as Coca-Cola, you only get on the roster if you can bring something special to the party.
Our work to date has centred on fountain sales through McDonald’s – amplifying the annual free glass promotion and exploring ways to optimise the self-serve customer experience.